Adi.B Posted July 2, 2006 Posted July 2, 2006 http://www.coca-colablak.com/us/index.jsp ATLANTA, March 15, 2006 - Coca-Cola North America today announced the introduction of its innovative carbonated fusion beverage, Coca-Cola BlaK, to the United States on April 3rd. Coca-Cola BlaK is a sophisticated, premium blend of Coca-Cola, natural flavors and coffee essence. The effervescence and rich flavor of Coca-Cola BlaK provide the perfect pick-me-up for people looking for new ways to stay refreshed any time of the day or night. "Coca-Cola BlaK is a uniquely invigorating beverage that is full-bodied in flavor and as refreshing as you expect Coca-Cola to be," said Katie Bayne, senior vice president, Coca-Cola Brands, Coca-Cola North America. "There is no other beverage available today quite like Coca-Cola BlaK. Imagine the refreshing taste of an ice-cold Coca-Cola that finishes with a rich essence of coffee. Only Coca-Cola can deliver that distinct combination of flavors." For its U.S. launch, Coca-Cola BlaK has been specially formulated to appeal to American tastes and will have a unique logo treatment and packaging as well. Designed to appeal to adult consumers looking for an indulgent and revitalizing alternative to other beverages, Coca-Cola BlaK is a mid-calorie beverage with only 45 calories per 8-ounce bottle. It is packaged in a resealable version of Coca-Cola’s signature 8-ounce glass contour bottle enveloped in sophisticated and stylish graphics. It will be available at supermarkets and convenience retail locations nationwide beginning April 3rd, both in individual bottles and four-packs. - more - "Coca-Cola BlaK is the latest example of the kind of innovation we are delivering to meet the changing needs of our consumers," added Bayne. "We are very excited about this new brand and look forward to continuing to find new ways to satisfy Coca-Cola lovers." Marketing support for the new brand began earlier this month with a teaser television ad, which aired during the live Red Carpet pre-show broadcast of the 78th Annual Academy Awards® on ABC. The 15-second commercial titled, "POParazzi" presents Coca-Cola BlaK as a glamorous star appearing before throngs of media, complete with flashing camera lights. Additional support for the brand will include a fully integrated program featuring both traditional and non-traditional media, including television, print and outdoor advertising, in-store displays, and targeted sampling programs designed to engage consumers and pique their interest in Coca-Cola BlaK, beginning in April in cities across the U.S. For more information about Coca-Cola BlaK, please visit www.coca-colaBlaK.com. ps: Nu va bucurati degeaba.. deocamdata e disponibil doar in Franta si SUA...
Sabin Posted July 2, 2006 Posted July 2, 2006 Deci trebuie sa ne asteptam la ceva mai bun decat Pepsi Blue )
Tigressa Posted July 2, 2006 Posted July 2, 2006 toate incercarile de a introduce o "noua" Coca-Cola au fost, zic eu, eshuate. nu cred k o sa mearga nici de data asta
nwradu Posted July 2, 2006 Posted July 2, 2006 toate incercarile de a introduce o "noua" Coca-Cola au fost, zic eu, eshuate. nu cred k o sa mearga nici de data asta Nu, Light si Diet Coke au prins bine. Probleme au avut alea prea ciudate. Lumea e constienta ca totusi e cam toxic produsul si cam multe substante bizare in el, asa ca daca ii dai o cola albastra sau mai stiu eu cum, deja e prea de tot. Si Pepsi a avut succes cu Pepsi Twist, Diet Pepsi Twist, etc... chiar si cu ala Blue (dar nu pe piata noastra), Cherry Cola... Blak asta probabil va fi mai bine primita.
Adi Posted July 2, 2006 Posted July 2, 2006 ps: Nu va bucurati degeaba.. deocamdata e disponibil doar in Franta si SUA... il poti gasi in piata la aia care vin din alte tari... eu unul am gustat si mi se pare bunicel
Adi.B Posted July 2, 2006 Author Posted July 2, 2006 il poti gasi in piata la aia care vin din alte tari... eu unul am gustat si mi se pare bunicel mda... asta in timisoara... stii cumva unde o pot gasii in craiova sau in bucuresti?
frankie Posted July 2, 2006 Posted July 2, 2006 Bai adi.b da altceva decat cola tu nu cauti pe net ??? Cred ca o sa te agiti sa faci rost de o sticla in ultimu` hal maniacule !
Mehico Posted July 3, 2006 Posted July 3, 2006 bun... sa vina si pe aici da tot coca cola simpla ramane baza
{JM}Alex Lifetaker Posted July 3, 2006 Posted July 3, 2006 Marketing...tampenii...la fel ca Pepsi Blue... numai coloranti najpa, am pus intr-o cana si era toata albastra dupa ce am baut Pepsi...
Danny Posted July 3, 2006 Posted July 3, 2006 lol marfa ce fel de coloranti ai folosit? lol...sper sa "treaca" si pe la noi prin tara sa vedem ce gust are o.O
Stargate Posted July 7, 2006 Posted July 7, 2006 Am cam renuntat la cola; o sa gust noua varianta cand va aparea, dar cam atat. Am un gust tere nasol dimineata dupa o seara de cola sau pepsi - la cate porcarii are in ea...mai bine beau un ceai Mi-a placut mult " pepsi X " cica are taurina
MisterDevil Posted July 10, 2006 Posted July 10, 2006 eu, consumatorul de cola, voi ramane pe clasic ori`ce`ar fi ... noutatzile m`au tot uimit ... de la vanila pana la light ...
Trex Posted July 10, 2006 Posted July 10, 2006 Marketing...tampenii...la fel ca Pepsi Blue... numai coloranti najpa, am pus intr-o cana si era toata albastra dupa ce am baut Pepsi... Dar pepsi gold ati baut ? Eu cel putin am ramas impresionat de gustul lui, daca nu era eticheta de pepsi pe sticla puteai sa juri ca e bere Iar despre Cola Blak abia astept sa apara si la noi.
Odyzzeus Posted July 11, 2006 Posted July 11, 2006 Diversitatea de produse, chiar de la acelasi producator, nu cred ca strica nimanui. Il voi incerca, mai ales ca sunt si foarte curioas din fire .
Thade Posted July 12, 2006 Posted July 12, 2006 lol ce cola, apar multe dar majoritatea sunt mai pline de chimicale si alte kkturi, deci no cola for me never ever
Guest Blaidy Posted July 12, 2006 Posted July 12, 2006 lol thade rau esti cu ei eu astept sa vad ce gust are blak-ul asta
THuG-Radu Posted July 12, 2006 Posted July 12, 2006 Astept sa`l gust. Pana acuma, din derivatele de la Coca si Pepsi, mi`au placut doar Pepsi X si Cola Vanilla ! :\ P.S. : Pepsi gold sux.
